MEDIA SCHEDULE 2022 Halldale Group is the leading supplier of information on simulation and training in today’s ‘enabling’ industry. We are unique in being the only B2B media house entirely devoted to best practice in education, training and simulation. We are also the only publisher to serve more than one community of high-value/high-reliability industry training leaders. Covering the defense and airline communities, and maintaining a watch on other high-value safety-critical sectors such as oil and gas, mining and marine, etc.
Our editorial staff have been operators, designers, builders and sellers of simulation equipment and our industry-leading magazines, websites, newsletters and events are all designed to be of, by and for the user community. Together our team has hundreds of years of experience and background in this field.
As the COVID-19 situation continues to affect all of us around the world, Halldale Group has been forced to make the decision to distribute our publications through digital channels only. To ensure we supply readers with as many delivered copies of the magazine as possible we have moved to digital delivery and have alerted readers to look out for their regular copies in this format.
The Journal for Civil Aviation Training is the world’s leading magazine for airline simulation and training. CAT Magazine Sourcebook showcases the latest training practices for pilots, cabin crew and maintainers throughout the civil airline industry. Published twice a year, every issue of the sourcebook contains at least five major articles on training around the world, along with an extended news and analysis section, event reviews and an industry calendar. Our writers are highly informed aviation training professionals who are passionate about their subject and have the respect of their peers.
CAT Magazine Sourcebook supports the global airline training community with comprehensive coverage of international airline training challenges and effective training solutions, and has a global distribution of nearly 19,000 copies every issue, in 200 countries and territories. CAT is also the Lead Media Partner of the ICAO TRAINAIR PLUS and NGAP (Next Generation of Aviation Professionals) programs and Media Partner of the RAeS Simulation and Training Conferences.
CAT Magazine Sourcebook delivers your message to senior airline training professionals in 200 countries and territories to give you the best value from your advertising budget.
• Airlines, Ops, Pilot, Cabin Crew, Maintenance Training 9,247
• Third Party Training Providers 2,616
• Training Device Manufacturers 1,201
• Helicopter Operators 1,181
• Regulators/Associations/Professional Groups 1,092
• MRO Providers 1,026
• Other Organizations 862
• Aircraft Manufacturers 856
• ATC, Airport, Security & Other 720
Total 18,801
CAT Magazine has additional copies distributed at all major airshows and airline training events. This increases CAT’s circulation by up to 2,000 copies per issue.
As Lead Media Partner of the ICAO TRAINAIR PLUS and NGAP (Next Generation of Aviation Professionals) programs and Media Partner of the RAeS Simulation and Training Conferences, extra copies of CAT Magazine are distributed at all ICAO TRAINAIR PLUS, NGAP and RAeS conferences providing additional circulation.
CAT is distributed in print and electronic format, making the latest issue available instantly from anywhere around the world. If you include a website address in your ad, the electronic version will hyperlink to each of those web addresses. Features in each issue are shared and promoted by social media to draw more readers to the online version of the magazine and boost views.
The world’s only B2B magazine dedicated to the civil aviation training market
Three formats reach over 58,800 aviation training professionals • A printed magazine sent to readers and events around the world • An online magazine at www.halldale.com • An app from the App Store and Google Play
360° marketing is a complete creative campaign idea, designed to implement a strategic brand strategy across the full marketing mix. In simple terms, a 360° marketing campaign focuses on communicating your message through print, digital and social.
Working with our Marketing specialists, we will create a personalized marketing campaign which will benefit from a diverse reach across our multiple media outlets (print, digital, email, social and video) to ensure you maximise your ROI.
This Premium offering forms part of an advertorial purchase and combines social, print and online channels together with Search Engine Optimization to ensure maximum exposure. Your 360° advertising campaign will increase your brand’s visibility to your desired audience by hitting your targets on multiple fronts.
We have been promoting best practices in simulation and training for more than 30 years. The company is headquartered in Orlando, FL and Fleet, UK.
Digital two page advertorial in digital edition of CAT, along with keywords linking directly to your site.
Download CAT 360 Campaign Brochure
In 2022, Halldale Group will launch a compendium of information for the civil aviation training community – the CAT Sourcebook. This will be an ideal deskside reference throughout the year, and will be updated twice annually (April for WATS, AAETS and APATS and October for EATS).
The CAT Sourcebook will feature interviews with a wide range of industry leaders and stakeholders from around the world, and articles about future directions in training for pilots, cabin crew, maintenance technicians, air traffic management, and other aviation professionals.
The CAT Sourcebook will also focus on:
Topics to be addressed include:
Directories to be included:
CAT Sourcebook 1/2022
Advertising Deadline: 30 March 2022
Publication Date: 22 April 2022
CAT Sourcebook 2/2022
Advertising Deadline: 3 October 2022
Publication Date: 21 October 2022
If you are interested in participating in thought-leader interviews for the CAT Sourcebook and website features, please contact Rick Adams, FRAeS, Editor in Chief, CAT magazine - rick.adams@halldale.com.
For any questions or more information about editorial content in CAT magazine please email the Editor at cateditorial@halldale.com.
Contact our sales team for advertising and sponsorship opportunities or to discuss your requirements.
Holly Foster
holly@halldale.com
+1 813 944 0191
Jeremy Humphreys
jeremy@halldale.com
+44 (0)1252 532009
