MS&T: Military Simulation and Training

Military Simulation & Training (MS&T) is the world’s leading online publication dedicated to the simulation and training needs of the global defense community. For over 40 years, MS&T has provided comprehensive coverage of the latest developments and innovations in military training and simulation, supporting the defense sector with in-depth analysis and expert insights.

The military simulation and training market is poised for significant growth over the next decade. As of 2023, the global market was valued at approximately $10.3 billion and is projected to reach $15.6 billion by 2030, growing at a compound annual growth rate (CAGR) of 6.1%​​.

Key Market Drivers

1. Technological Advancements: The integration of advanced technologies such as artificial intelligence (AI), virtual reality (VR), and augmented reality (AR) is transforming military training methodologies. These technologies enable more immersive and realistic training environments, enhancing the effectiveness of training programs.
2. Increasing Defense Budgets: Rising defense expenditures globally are fueling the demand for sophisticated training solutions. Countries are investing heavily in simulation and training systems to ensure their military personnel are well-prepared for modern combat scenarios.
3. Need for Cost-Effective Training: Simulation and training systems provide a cost-effective alternative to live training exercises, reducing the need for expensive equipment and logistics. This is particularly important as defense budgets, while increasing, still require efficient allocation of resources.
4. Saving the Lives Of Our Warfighters: Whether through better tactical and device based training or improved battlefield and post action medical training, the need to equip personnel to best operate and protect themselves is paramount. To quote the Spartans; ‘he who sweats more in training bleeds less in war.’

How we support the industry

High-Quality, Independent Editorial Content

MS&T is renowned for its high-quality, independent editorial content. Our international team of editors and writers bring extensive knowledge and industry experience to address the unique challenges and opportunities within military simulation and training. This expertise helps defense professionals stay informed about best practices, technological advancements, and strategic developments.

Expert Editorial Team

Our editorial team is highly respected in the military simulation and training community worldwide. They bring unparalleled journalistic credibility, supported by decades of industry experience. This depth of expertise ensures that MS&T remains a trusted source of information and insight for defense training professionals.

To find our more about our editorial team and to read their features click on the names below.

Marty Kauchak, Group Editor 

Andy Fawkes, Special Correspondent 

Dim Jones, Europe Editor 

Amanda Towner, News Editor 

Patrick Johnston, Digital Publishing Manager

Press Release Submission Guidelines

We are able to publish press releases free of charge to Halldale.com as long as they pertain to the simulation & training industries we cover and are not promotional in nature.  To send us your latest news and announcements, please email Amanda Towner. For all other editorial queries contact cateditorial@halldale.com. Halldale Group reserves the right to edit submitted content for clarity, length, and style. Edited versions are not sent back for approval prior to publication.

Edits to Content

We try to remain unbiased in the news we share, therefore we are not able to publish promotional material. Phrases like "industry leading", "game changing", "innovative", "the most", "pioneer", "ideal" etc. are removed from press releases to keep the content newsworthy. This includes the removal of quotes that serve solely for promotional purposes. We may also edit the title and teaser to match our editorial guidelines and to help increase reader engagement.

To publish your news without subject to editing, we have Sponsored Content options available.  For more information and to discuss Sponsored Content opportunities, please contact:

• Jeremy Humphreys (EMEA, APAC): jeremy.humphreys@halldale.com, +44 (0)1252 532009
• Holly Foster (The Americas): holly.foster@halldale.com, +1 813 994 0191

Format and Guidelines

Press releases:

• Word Files or pasted in email body (1 image attached separately as its own file, see Images section below).
• 200-350 words.
• Please no promotional content (or see Sponsored Content above)

Images:

• 1 image per release of at least 800 x 600 pixels or larger (we can crop to these exact dimensions as long as the original image is larger than these specifications).
• Jpg file format attached separately (not within the document).
• Image credits/captions if needed.
• Promotional images will not be accepted (no watermarks, text marketing, or logos overlaid on the image).
• If an image is not available, we can use a stock image, however, providing your own image will help streamline the publication of your news.

Advertise with MS&T?

Advertising with MS&T offers numerous benefits:

• Global Reach: Leverage our extensive digital platform to reach a highly targeted, engaged audience of aviation training professionals worldwide.
• Credibility and Trust: Align your brand with a publication known for its high-quality, independent editorial content and respected industry position.
• Multi-Platform Promotion: Benefit from advertising opportunities across our website, digital publications, and social media channels, ensuring comprehensive exposure.
• Tailored Solutions: Work with our team to develop customized advertising solutions that meet your specific marketing objectives, maximizing your return on investment.

Join the leading brands in military simulation and training who trust MS&T to deliver their marketing messages to a global audience of industry professionals. Contact us for more information.

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