WestJet Encore, the new regional subsidiary of WestJet, will work with New Zealand's merlot.aero to launch the first true cloud-based airline operations management system in 2013.

The merlot.aero system is the first fully cloud-based airline operations management system designed specifically for the airline industry. It combines the power of the latest software development technologies with a new approach in the way software is delivered and consumed to provide efficiencies in scalability and processing speed.

WestJet Encore will use the system to optimize crew utilisation, as well as control and report on core operational information. This will enable Encore to manage its business, achieve regulatory compliance, maximize operational efficiency and focus on scalable growth.

The cloud technology platform means WestJet Encore will quickly be able to get up and running and full integrated with the system using a web browser, rather than a whole new IT system.